Retailers collect, process and store increasingly large amounts of customer data, including PII and credit card numbers. But this goldmine has a downside: bad actors who are looking to profit from selling it on the dark web. Many retail businesses are a hybrid of brick-and-mortar and e-commerce. To manage this ecosystem, they use a mix of technologies (e.g. PoS in stores and cloud-based systems for e-commerce). However, this hybridization also creates numerous e-commerce cybersecurity risks.

24% of cyberattacks targeted retailers, more than any other industry (Trustwave). Network analytics is any process where network data is collected and analyzed to improve the performance, reliability, visibility, or security of the network. When you become ROCSOLID, you have access to a dashboard with this information that our engineers use to monitor performance and troubleshoot problems.

Using yesterday's approaches to provide secure connectivity for today’s hyper-distributed, dynamic environments is proving more costly. Shoppers today expect a seamless customer experience across all touchpoints. Whether in-store or online, customers expect to feel connected to a brand. In fact, 86% of customers say they’re willing to pay more money for a better customer experience. 

Poor connectivity could be due to insufficient range and power, Wi-Fi radio interference, overloaded network, using the wrong Wi-Fi network, outdated or missing driver or firmware, incompatible software packages installed or bad router. Build a next-generation network with open and standards-based APIs, multilayer security, and trust built-in powered by ROCTEL.

It comes as no surprise that top performers in 2023 are those who have fully embraced their digital potential. And they show no signs of stopping any time soon. Retailers left and right are in an innovation frenzy. The race is on to see who can push the fastest or most unique shopping experiences using kiosks, IoT, virtual assistants and digital displays and labels.